Why use Real-Time Marketing

clockWhy use Real-Time Marketing? Marketers point to jumping on current trends and events, with a Selfie at a special event being the prime example. Others see real-time marketing as “dynamic personalized content across channels,” with brands providing content tailored to their audience on the fly. Others describe it as the right message delivered at the right time on the right platform, no matter of how “real-time” the content actually is. Personally really What ever your definition of real-time marketing, there is no doubt that there is valuable tools for reaching your audience with content that matters to them.

And in this article there are several reasons why you should include real-time marketing in your marketing plan.