Idea Audition won by Marketing Company

So what is an Idea Audition, Shoals Idea Audition was held at the University of North Alabama on Tuesday. At this contest people pitch their innovative ideas or products for potential prize money. One can only imagine how many Great ideas come from this gathering but one that sticks out at me is Carl Holden pitch for his company, Vicinidi, “as a way to disseminate information based on geographical location and not personal connections.”

He went on to say “Social media companies don’t care about local conversations and ad costs are increasing. Their reach is decreasing. Social media needs a new solution. That’s why I have created Vicinidi, a location based social media app.” He continues with current popular social media platforms people must be friends or share a connection to view posts and this is is sometimes difficult to find even with these connections because of so many posts with ads that limits the audience. There is so much local and national conversation happening in our communities and then you add the cat memes and arguments about Trump. It becomes a bunch of junk that we don’t want to see and your ad is lost somewhere in that mess.

Some of the uses for Mr. Holden’s idea would be yard sales on the simple side but sharing business information at networking events or for organizations or businesses to spread the word about events or special announcements along with other occurrence on the app and set the geographic location. The app would then use geo-fencing to share that information with people who also have the app who are in the area or come into the area during a set time.

This just requires this kind of app being accepted by the masses and I personally see that as an uphill battle. But many thought that about Facebook and so many others that many of us are using today. To see the complete article click here.